Tag Archives: McCain Obama Press Coverage

How McCain Lost His Media Base


Recently I wrote about how the McCain campaign felt like it was being treated unfairly by the press. There I mentioned how prior to the GOP Convention, McCain was actually getting proportionally more positive coverage than Obama. Politico has written a story about how since the Convention, McCain has clearly “hosed in the press.”

The Project for Excellence in Journalism’s researchers found that John McCain, over the six weeks since the Republican convention, got four times as many negative stories as positive ones. The study found six out of 10 McCain stories were negative.

What’s more, Obama had more than twice as many positive stories (36 percent) as McCain — and just half the percentage of negative (29 percent).

So if the media was once McCain’s base, as he used to call them, what has changed since the GOP Convention to turn the press again McCain? Continue reading


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Filed under Essays, Obama 08